The birth of the Tony tiger
The famous Tony tiger, boy-propaganda of the Kellogg´s cereals, was created in 1952. To choose the representative of its sugar cornflake cereal, the Company launched a competition who had as competing: Katy, the kangaroo; Helmet, the elephant; Newt, gnu and the winner, Tony, that gained the American fame and tables in 1953. Since then, the tiger of the Kellogg´s, that adores a malhação, already appeared in the boxes of Sucrilhos with a tiger youngling, Tony Jr; its mother, suck Tiger; the wife, Mrs. Tony and with the son, Antoinette, born in 1974, Chinese year of the tiger. More information on the personages can be found in the site of the Kellogg´s
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